Negură is a happy-go-lucky individual that thrives in creative environments and loves to see the beauty in life’s simplest moments.
Bringing a cinematic style to gig shoots and music videos, he has worked with artists like Casual Wednesday, Celeste Madden and more.
Alongside his photographic and video services, Negură is a poet and a musician, playing in a band and working towards the release of his first poetry book, 21st Century Heartbreak. His journey with Ravensbourne University London has seen him reimagine Atlantic Records’ social media pages, create compelling beer adverts for We Are Social and think up various campaigns for agencies like Bulla Co., Coolr, and The Fifth.
After three years of industry experience, self healing and perseverance, Negură sees himself as someone that is actively taking part in shaping the music industry, not just someone that is documenting it. Now, with his entrepreneurial ventures including his entertainment business and family business, Negură is ready to take on the next set of challenges that will push him to become the person he was always meant to be.